
Founder & CEO
Judgement built inside the market.
Mourad Amouri founded Moro & Partners to give real estate leaders the kind of counsel he believed consequential decisions required: commercially grounded, unvarnished and close to execution.
A commercial operator before an adviser.
Before founding Moro & Partners, Mourad built his career in the commercial operations of Binghatti, One Development and Danube Properties, where he served as Senior Sales Manager.
His experience across developer sales, team leadership and project launches shaped a practical view of consulting: strategy must account for the people, systems and incentives responsible for producing the result.

Close enough to the decision to change it.
Mourad remains directly involved in selected mandates—from the first diagnosis through the decisions, systems and conversations that follow. Clients receive a clear point of view, senior attention and advice designed to withstand execution.
“Advice only matters when it survives contact with execution.”

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